London - Central

permanent

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Brand Director – C4544

A key results-oriented brand director role at a leading independent studio.


You will be providing creative leadership in the development and implementation of a global commercial strategy for a leading kid’s brand.

The COMPANY


Our client is an independent studio with a global production, distribution and licensing business.


The ROLE


You will develop strategic integrated campaigns to drive Uk and international engagement with a leading kid’s brand across TV & Consumer products.


Key Responsibilities -  


  • Be fully accountable for all aspects of global brand development and marketing strategies, implementation and measurement for the brand across all markets
  • Manage effective relationships with international agencies and consultants to oversee integrated PR and social media influencer activities aligned with marketing campaigns
  • Define the trade marketing and PR communications strategy aligned to key brand moments and announcements
  • Oversee the Marketing Executive in development of brand, sales and marketing materials including brand documents, presentations and other materials as necessary
  • Lead and manage the annual brand, marketing & PR budget as well as long term budget planning


The CANDIDATE


With a background in brand or international marketing within entertainment or licensing industry, you will be a proven creative thinker with a demonstrable commercial track-record in both developing and successfully implementing global brand strategy.


You will have strong skills and knowledge of the full marketing mix, including social and digital marketing tactics, as well as demonstrable experience of leading a team and meeting clear KPIs.


Previous experience in kids & family brands (TV & consumer products) essential.

 

The REWARDS


An attractive salary is available to the successful candidate.


If your skills & experience fit the above requirements and you would like to take the next step, please apply online attaching your CV in WORD format.


What to EXPECT 


  • Searchlight only advertises active roles.
  • Your details will be sent directly to the Consultant who is handling this role.
  • Our objective is to respond to all applications within 14 days unless otherwise stated.


For more information on how we process and use your data, please view our privacy notice here.


If this role isn’t quite right, but you would like us to have your CV on file, please click here.


To learn more about Searchlight, see: www.searchlight.com.